Equifax
Information products
2010–2012
I turned financial-services information into customer products, architecting four core systems and leading the teams that delivered them.
Career record · ~2010–2012
From source data to a useful service.
Land Titles ordering, configurable identity verification and Commercial Click turned underlying information into customer services. Requirements, interface design and service integration kept the product attached to a real customer workflow.
- Input
- Government, identity and commercial information services
- Output
- Customer products across web and B2B XML channels
- Mechanism
- Source information → service integration → customer workflow
- Technology
- Service-oriented architecture · XML · product design
Keep the product vision connected to delivery.
Workshops with sales, product and customers shaped requirements and scope. Lead analyst and Scrum Master responsibilities connected architects, internal developers and external vendors through sprints, release and the transition to business-as-usual service.
- Input
- Business priorities, customer requirements and architectural constraints
- Output
- Scoped products, coordinated delivery and operational handover
- Mechanism
- Commercial need → scoped solution → working release
- Technology
- Agile delivery · workshops · Scrum Master · stakeholder management
Recorded evidence
Veda Advantage · 2010–2012
- 2010–2012 · Business Solutions Consultant · Veda Advantage · Analysis, product design and delivery leadership across information systems during a 2.5-year engagement.
- Product evidence · Land Titles, verification, CRM and Commercial Click · Product ownership and analysis across four core systems, from design through delivery-team leadership.
- Recorded result · 23% first-year Land Titles click-through revenue growth · First-year growth in click-through revenue for the Land Titles product.
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